Books

Books by Theodor Wilder

Three books in English: on honest copywriting, on ice hockey goaltending and on nature photography in the Alps.

The Copywriter's Conscience: Writing Words That Sell Without Selling Out

In English · 85 chapters

The Copywriter's Conscience

Writing Words That Sell Without Selling Out

A book on the craft of copywriting and where it stops being honest: how to write copy that sells without misleading readers, and what that means in practice when writing about gambling.

Contents

  1. The Craft
  2. The Conscience
  3. Writing About Gambling
  4. Working Life
  5. Between Journalism and Copy
Between the Pipes: A Goaltender's Guide to Technique, Nerve and the Loneliest Position in Sport

In English · 85 chapters

Between the Pipes

A Goaltender's Guide to Technique, Nerve and the Loneliest Position in Sport

A handbook for ice hockey goaltenders and their parents: equipment, technique, positioning, the mental side of the loneliest position in sport and hockey in Tyrol, from a former semi-professional goalie.

Contents

  1. The Position
  2. Equipment
  3. Fundamentals
  4. Positioning and Saves
  5. The Mental Game
  6. Training
  7. A Life in Goal
Wild Light: Photographing Mountains, Weather and Wildlife in the Alps

In English · 83 chapters

Wild Light

Photographing Mountains, Weather and Wildlife in the Alps

A practical guide to photographing the mountains: light and weather, composition, the seasons in the Alps, landscapes, wildlife, night skies and the safety and ethics that wild places demand.

Contents

  1. Seeing
  2. Gear
  3. Composition
  4. Seasons in the Alps
  5. Landscapes
  6. Wildlife and Flowers
  7. Night and Processing
  8. Safety and Responsibility